Emma Lewisham Beauty Circle - Recycling
We’re focused on mitigating the mass-wastage produced by the beauty industry and repurposing packaging that would otherwise be destined for landfill. For years, Emma has strived for clarity around product traceability, with a focus on beauty products’ end of life terminus. It is one thing to claim “100% recyclable packaging”, but what does this actually mean? From Emma’s in-depth market analysis the seeds were sown for this initiative. Through her research, Emma realised the enormity of the beauty packaging problem.
As of 2020, the global cosmetics industry produces 120 billion units of packaging every year and few are accepted by kerbside recycling programmes. Many of the design elements that enable beauty products to be so useable, such as push pumps, make them difficult to recycle. Subsequently, only 9% of plastics produced are recycled and 12% are burned into our atmosphere. All remaining plastic waste ends up in landfill or scattered through the environment.
Our goal is to recycle hundreds of thousands of pieces of product waste through the Emma Lewisham Beauty Circle. The recycled plastic material will be reused for beauty material or to make outdoor products such as picnic tables, and park benches.
The Emma Lewisham Beauty Circle is all part of our relentless pursuit to set a new standard in the beauty industry. We’re proving that luxurious, high performing skincare doesn’t have to come at a compromise to people’s health or the planet’s.
We’ve proudly partnered with TerraCycle® to launch the Emma Lewisham Beauty Circle Recycling Programme.
The Emma Lewisham Beauty Circle Recycling Programme is a free, incentivised rewards initiative to ensure beauty products are kept in circularity. We’re rethinking the entire process of a beauty product’s lifespan. We offer free returns, rewards and recycling for not only our own facial products but for all brands’ facial products.
For every 4 items shipped to TerraCycle through the Beauty Circle, senders receive a $15 Emma Lewisham voucher which is redeemable on our website only.
This recycling programme is currently available to our New Zealand and Australian customers.
How to participate?
Within New Zealand:
The voucher cannot be redeemed in conjunction with other Emma Lewisham Beauty Circle vouchers. It is valid until 31 December 2020. The voucher cannot be redeemed for cash. Each voucher can only be used once. Emma Lewisham beauty products are not a requirement to participate in this initiative.
These can be from any skincare brand (it doesn't have to be an Emma Lewisham product).
and affix the shipping label. Then drop your package off to your local New Zealand Post
The voucher cannot be redeemed in conjunction with other Emma Lewisham Beauty Circle vouchers. It is valid until 31 December 2020. The voucher cannot be redeemed for cash. Each voucher can only be used once. At least 3 Emma Lewisham empty skincare vessels are required to participate in this initiative.
1. Collect a minimum of 4 empty facial skincare vessels. 3 need to be from Emma Lewisham, one can be from any other skincare brand.
2. Visit https://return.auspost.com.au/new_zealand_post and enter your information to get your pre-paid return shipping label, which you can use to send your empty bottle back to us. You’ll need to provide an order code, which is “EBC” + a dash + 000000 + your 4 digit Emma Lewisham order number. An example order code would look like: EBC-0000006184. Remember, you can get your Emma Lewisham 4 digit order number from your Emma Lewisham shipment confirmation email for the last order you made with us.
3. Print your pre-paid return shipping label (or go into a Post Office and they will do it for you).
4. Place your empty vessels in any re-useable packaging for shipping (such as an old cardboard box) and affix the pre-paid return shipping label.
Emma Lewisham Beauty Circle - Refills
If you have previously purchased a Skin Reset Even Skin Tone Serum, Supernatural Triple Vitamin A+ Face Oil or Supernatural Anti-Ageing 72-Hour Crème and have finished your bottle or jar, you have the option to participate in our Emma Lewisham Beauty Circle Refill Programme.
You can purchase a refilled bottle that has been cleaned, sterilised, refilled and kept in circulation. When you purchase a refillable product over a new bottle there is a quantifiable impact: 70% less CO2 emissions, 60% less energy, 45% less water (Source: LCA Centre).
Our Emma Lewisham Beauty Circle Refill Programme is currently only available for New Zealand and Australian customers. View our refill products and process here.